In May 2025, India’s electric two-wheeler market witnessed a significant shift as traditional manufacturers TVS Motor and Bajaj Auto overtook Ola Electric in monthly sales. This development underscores the evolving dynamics of the electric vehicle (EV) sector in India.
TVS Motor Leads the Market
TVS Motor emerged as the market leader in May 2025, registering 19,451 units, which translates to approximately 25% market share. This marks a substantial year-on-year growth, reflecting the company’s strong performance and consumer trust in its electric offerings.
Bajaj Auto’s Strong Performance
Bajaj Auto secured the second position with 17,167 units sold, capturing around 22.6% market share. The company’s consistent focus on expanding its electric portfolio has contributed to this impressive growth.
Ola Electric’s Decline
Ola Electric, which once dominated the market, slipped to third place with 15,221 units registered, accounting for about 20% market share. This represents a significant decline from its previous year’s performance, where it held over 50% market share. The drop is attributed to various operational and regulatory challenges that have impacted the company’s sales and market position.(The Economic Times)
Sales Comparison Table – May 2025
Manufacturer | Units Registered | Market Share |
---|---|---|
TVS Motor | 19,451 | 25% |
Bajaj Auto | 17,167 | 22.6% |
Ola Electric | 15,221 | 20% |
Others | 48,427 | 32.4% |
Total | 100,266 | 100% |
Data sourced from the Vahan portal as reported by The Economic Times.(The Economic Times)
Overall Market Growth
Despite the shifts among leading manufacturers, the overall electric two-wheeler market in India experienced growth. Total registrations reached 100,266 units in May 2025, indicating a positive trend towards the adoption of electric vehicles.
Factors Influencing the Shift
Several factors have contributed to this change in market dynamics:
- Established Dealer Networks: TVS and Bajaj have leveraged their extensive dealer networks to enhance accessibility and customer service.
- Product Reliability: Both companies have a longstanding reputation for producing reliable vehicles, which has translated into consumer confidence in their electric models.(timesofindia.indiatimes.com)
- Operational Challenges for Ola: Ola Electric has faced operational and regulatory hurdles, impacting its production and delivery capabilities.(The Economic Times)
The electric two-wheeler market in India is witnessing dynamic changes, with traditional manufacturers like TVS Motor and Bajaj Auto making significant strides. Their recent performance indicates a robust shift in consumer preferences and market leadership. As the EV landscape continues to evolve, companies will need to focus on innovation, reliability, and customer satisfaction to maintain and enhance their market positions.
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